Back to Team
Founder & Lead Engineer
Hassan Jamal.
Full-Stack Architect · Missouri City, TX
I help e-commerce brands ditch Shopify fees and WordPress bloat with high performance custom code. One client was paying $3,200/month on Shopify Plus. Their storefront scored 31 on Google PageSpeed. We migrated them to a custom build. Same features. Zero app fees. PageSpeed went from 31 to 92.
Technical Expertise
Custom Website EngineeringSEO & Google RankingsSpeed & Performance OptimizationCustom Software DevelopmentShopify Speed OptimizationBusiness Tool & Dashboard DevelopmentCloud Hosting & DatabasesWordPress & Platform MigrationsStrategic PlanningBusiness Strategy
What I Build
- Custom Coded StorefrontsOnline stores that score 90+ on Google PageSpeed out of the box. $0/month to run.
- Shopify Plus & WordPress MigrationsReplace $3,200/month in platform fees with custom code. Same features. Zero app fees. PageSpeed from 31 to 92.
- Admin Dashboards & SaaSAdmin dashboards that replace $500+/mo in SaaS apps. Built with enterprise level architecture and bank-level security.
- Speed & Cost AuditsFree speed and cost audit for e-commerce stores paying $1,000+/month in platform fees and still loading in 3+ seconds.
Articles by Hassan
Technical deep-dives on web performance, SEO, and modern architecture.
Your Shopify Bill Is $1,000/Month and You Don't Know It
Shopify·10 min·Mar 19
Why Your Webflow Site Is Costing You More Than You Think
Comparison·10 min·Mar 18
How We Host Client Websites for Free ($0/Month) With Vercel
Performance·9 min·Mar 13
How to Migrate WordPress to Next.js Without Losing SEO
WordPress·10 min·Mar 11
WordPress vs Next.js: Which Is Actually Better for Your Business?
Comparison·11 min·Mar 11
How Website Speed Affects SEO Rankings in 2026 (With Real Data)
SEO·10 min·Mar 9
Shopify Dawn Theme Slow? Here's Exactly Why (and the Real Fix)
Shopify·9 min·Mar 7
For Agencies: How to Offer Custom Web Development Without Hiring a Dev Team
Agency·10 min·Mar 6
Why We Chose Next.js Over WordPress for Every New Client in 2026
Comparison·11 min·Mar 4
WordPress vs Custom Code: The Real Cost Comparison Over 3 Years
Cost Analysis·12 min·Feb 20
Customers Can Now Buy Inside Google Without Ever Seeing Your Website. Is Your Store Ready?
E-Commerce·12 min·Feb 21
WordPress AI Security Risk: 100K+ Sites Exposed Through Plugin Vulnerabilities
Security·9 min·Feb 19
Why WordPress Is a Waste of Money in 2026
Cost Analysis·8 min·Jan 15
Your Shopify Store Loads in 4 Seconds. We Got It to 0.8. Here's Exactly How.
E-Commerce·12 min·Jan 10
Is Elementor Killing Your Google Rankings? We Audited 500 Sites. The Results Are Brutal.
Performance·6 min·Dec 28
WordPress Slow? Your Plugins Are Killing Speed (And Costing You Customers)
Performance·10 min·Feb 5
Shopify Plus Still Slow? Why $2,300/mo Doesn't Fix Your Core Web Vitals
E-Commerce·9 min·Feb 6
Why Is My WordPress Site Losing Traffic? (The Speed Tax You're Paying)
Traffic Growth·7 min·Feb 7
Your Shopify Store Is Costing You $75K/Year in Lost Sales (Here's the Math)
E-Commerce·8 min·Feb 10
Low Shopify Conversion Rate? Speed Is Killing Your Sales
Conversion·9 min·Feb 11
Why Your Competitor Outranks You on Google (And Pays Less for Hosting)
Traffic Growth·11 min·Feb 15
Google Is Penalizing Your Slow Site. Here's How We Hit 100/100 PageSpeed on Every Build.
Performance·12 min·Feb 17
How to Fix a Slow WordPress Site (8 Ways That Actually Work)
Performance·10 min·Feb 17
What Is Headless Commerce? The Complete Guide for Store Owners
E-Commerce·12 min·Mar 14
Work With Me
No account managers. You talk directly to the engineer building your product.